Thinking

Strategy, Tourism

IT'S MORE FUN IN THE PHILIPPINES

Q WHAT WERE YOUR THOUGHTS WHEN YOU FIRST SAW THE ANNOUNCEMENT OF THE PHILIPPINES’ NEW TOURISM SLOGAN: ‘IT’S MORE FUN IN THE PHILIPPINES’?  Francis Gotianun, Assistant Vice President, Filinvest Hospitality: I thou... More

July 17, 2014 by Orion Ray-Jones

0

Comments

Strategy, Tourism

HIRE EDUCATION

INDONESIA hopes to be the head of the class in hospitality schools, raising the bar on employee talent throughout Southeast Asia. Indonesia is planning to spearhead the development of the travel- trades skills across Southeast Asia by stren... More

June 30, 2014 by Greg Lowe

0

Comments

Brand Strategy, Research, Strategy, Tourism

SMALL WONDER

CAN INTERNATIONAL BRANDS EXPAND INTO AN INDONESIAN MARKET DOMINATED BY LOCAL LOW-COST CHAINS? AND CAN THESE BUDGET HOTELS EXPAND INTO AN INTERNATIONAL MARKET DOMINATED BY THE MAJOR PLAYERS?  INDONESIA'S value hotel sec... More

June 27, 2014 by Greg Lowe

0

Comments

Idea

HOME SWEET HOTEL

A guest coumn by Bill Barnett, Managing Director, C9 Hotelworks  RESIDENTIAL PROPERTIES TAGGED WITH HOTEL BRAND NAMES CONTINUE TO GROW AND EVOLVE AS THE TOP-END MARKET SHIFTS FROM THE BEACH TO THE BIG CITY.  One of my... More

June 20, 2014 by Bill Barnett

0

Comments

Digital, Mobile, Research, Tourism

Data Bites

... More

June 04, 2014 by Orion Ray-Jones

0

Comments

Idea, Strategy, Tourism

FLOATING ON A TOURISM FLOOD

WITH THE TOURISM BOOM IN MYANMAR REACHING NEW PEAKS, SAVVY ENTREPRENEURS ARE PROVIDING ALTERNATIVES TO OVERFLOWING HOTELS.  THE World Bank confirms that tourist numbers to Myanmar are on a fierce increase, reflecting the growth... More

June 04, 2014 by Orion Ray-Jones

0

Comments

Brand Strategy, Media Planning, Strategy, Tourism

TO CATCH A PHRASE

THE GOOD, THE BAD AND THE UGLY OF DESTINATION SLOGANS IN INDIA   IT'S A near impossible task. You only have a few words to communicate to tourists why they should consider coming to your city, province or nation to sp... More

June 04, 2014 by Orion Ray-Jones

0

Comments

next